Data Retention Policy

Last Updated: 20 October 2025

This Data Retention Policy explains how The Groove Man (“we,” “us,” “our”) manages the storage, use, and deletion of personal information collected through our website https://thegrooveman.com (the “Site”). It should be read together with our Privacy Policy and Cookies Policy.

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, to comply with legal obligations, resolve disputes, and enforce our agreements.

1. Scope

This policy applies to all personal information collected through our website, social media, marketing systems, and Shopify platform, including:

  • Contact details (name, email, phone number, address)
  • Transaction records and payment history
  • Account and login details
  • Communication and support correspondence
  • Analytical and cookie data

2. Retention Periods

We keep data only as long as it is relevant to the purpose for which it was collected. After these periods, personal data is deleted, anonymised, or archived securely.

Data Category Retention Period Purpose / Notes
Customer Account Data Active + 5 years Maintain purchase history, support requests, warranty validation
Order & Transaction Records 7 years Required under Australian taxation and accounting laws
Payment Data Retained by payment processor only We do not store full credit card details
Email & Marketing Preferences Until unsubscribed or 2 years after last interaction Customer engagement and marketing compliance
Customer Support Correspondence 3 years Quality assurance and dispute resolution
Analytical / Tracking Data Up to 26 months Google Analytics standard retention
Job Applications / Supplier Records 12 months Recruitment and supplier reviews

3. Data Storage and Security

All data is stored securely within Shopify or trusted third-party services, using encryption and restricted access. Data may be hosted overseas but always under privacy frameworks consistent with Australian Privacy Principles and GDPR.

4. Data Deletion and Anonymisation

After the retention period expires, data is permanently deleted or anonymised. Shopify and connected apps automatically remove expired session and inactive account data during regular maintenance.

5. Data Access and Deletion Requests

You may request access to or deletion of your personal data at any time. To do so, please contact us using the details below.

6. Legal Obligations

We may retain information where required by taxation, accounting, consumer protection, or fraud prevention laws. Such data is held securely and only for as long as necessary to satisfy these obligations.

7. Changes to This Policy

We may update this policy to reflect changes in law, technology, or business practice. Updates will appear on this page with a new “Last Updated” date.

8. Contact Us

The Groove Man
23 Arthur Terrace, Red Hill, QLD 4059, Australia
Email: info@thegrooveman.com
Phone: 0468 474 556
ABN: 36 672 060 259